What happens when digital fraud succeeds not because users don't know, but because they are pressured to act quickly?

Digital fraud increasingly relies on emotional manipulation, urgency, and trust rather than technical vulnerabilities. Existing systems detect threats, but fail to intervene at the moment users are most vulnerable.

SAVDHAAN

Designing a Real-Time Device-Level Fraud Prevention System

PRODUCT DESIGN · BEHAVIORAL UX · TRUST & SAFETY · MOBILE UX · SYSTEM DESIGN

01Hero
02Introduction
03Overview
04KFON
05The Problem
06Design Intent
07Proposal

Introduction

I explored how users fall into digital fraud not due to lack of awareness, but due to moments of urgency, emotional pressure, and trust manipulation. This project investigates a real-time, device-level safety layer that detects risk signals and nudges users before harmful actions occur.

Role

Product & UX Designer (Collaborative Project · Team of 2)

Timeline

3 week (Exploration 2 + Refinement 1)

Responsibilities

My Contributions

Opportunity Framing & Domain Research • UX Strategy & Concept Development • Information Architecture • Interaction Flow Design


Collaborative Work

Ideation & Brainstorming • User Flow Validation • Design Iterations • Solution Refinement

Tools Used

Figma • Figma Make • Miro • Adobe Illustrator

Team

Product & UX Designer - Aswanth C

Product & UX Designer - Sarga Manoj

Overview

Digital fraud increasingly succeeds not because users lack awareness, but because they are pressured into quick decisions. Fraudsters exploit urgency, authority, and trust across calls, messages, and payment requests, creating moments where users act before thinking.


SAVDHAAN explores a real-time, device-level safety layer that detects contextual risk signals and gently nudges users before harmful actions occur. Designed with a privacy-first approach, the system aims to intervene at the moment of vulnerability while preserving user autonomy and dignity. By shifting from detection to behavioral intervention, SAVDHAAN focuses on preventing fraud before it happens.

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Feature title.

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Why This Matters

Digital fraud is rapidly evolving, targeting users through calls, messages, and payment requests. While awareness campaigns and spam detection systems exist, fraud often succeeds during moments of urgency and emotional manipulation. Users are pressured to act quickly, leaving little time to verify information or recognize warning signs.

In such situations, even informed users can make impulsive decisions. This highlights the need for real-time intervention that supports users at the moment of vulnerability, rather than relying solely on awareness or post-fraud recovery.

₹1 lakh+

Typical loss in digital fraud cases

< 30 sec

Decision time during scam calls

3+

Calls, Messages, Links, Payments

Current Experience

Awareness Without
Intervention

Users are informed about scams but receive no support during risky situations.

Reactive Warnings

Spam detection systems warn too late or are easily ignored.

Fragmented Protection

Calls, messages, and payments operate independently without unified safety.

Emotional Manipulation

Fraud exploits urgency, trust, and authority to influence decisions.

The Problem

Digital fraud increasingly relies on behavioral manipulation rather than technical vulnerabilities. Fraudsters create urgency and exploit trust across calls, messages, and payment requests, pressuring users into quick decisions.


Existing solutions focus on detection or awareness but fail to intervene at the moment users are most vulnerable. As a result, users often proceed with risky actions before recognizing the threat, leading to preventable financial and emotional loss.

Metaphor

Digital fraud increasingly relies on behavioral manipulation rather than technical vulnerabilities. Fraudsters create urgency and exploit trust across calls, messages, and payment requests, pressuring users into quick decisions.


Existing solutions focus on detection or awareness but fail to intervene at the moment users are most vulnerable. As a result, users often proceed with risky actions before recognizing the threat, leading to preventable financial and emotional loss.

Experiential Needs

Real-Time Awareness

Users need timely signals when a situation appears risky.

Gentle Intervention

Safety nudges should guide users without creating fear or panic.

Privacy-First Protection

Detection should respect user privacy and avoid intrusive monitoring.

Unified Safety Layer

Protection should work across calls, messages, links, and payments.

Design Intent

AWARENESS

Detect risk signals in real time and surface contextual alerts.

TRUST

Maintain privacy, transparency, and user control.

Support decision-making without blocking or forcing actions.

AUTONOMY

How might we prevent digital fraud by supporting users at the moment of vulnerability, while preserving their autonomy and privacy?

Expected Impact

Reduced Impulsive Decisions

Encouraging users to pause before
acting.

Early Fraud
Prevention

Intervening before financial loss occurs.

Increased User Confidence

Supporting users in uncertain
situations.

Privacy-Respecting Safety

Providing protection without intrusive monitoring.

Designing a Real-Time Safety Layer for Fraud Prevention

SAVDHAAN functions as a real-time, device-level safety layer that detects contextual risk signals across calls, messages, links, and payments. Instead of blocking actions, the system introduces gentle nudges designed to slow decisions and prevent fraud while preserving user autonomy and privacy.

System Overview

SAVDHAAN operates as a real-time safety layer that detects contextual risk signals, evaluates severity, and introduces behavioral nudges before harmful actions occur. The system adapts intervention based on risk level while preserving user autonomy and privacy.

Risk Detection

Identifies suspicious signals across calls, messages, links, and payments.

Context Evaluation

Analyzes behavioral cues such as urgency, unfamiliar contacts, and unusual activity.

Behavioral Nudge

Introduces subtle prompts to slow decision-making.

Escalation & Support

Provides additional safeguards for high-risk scenarios.

How SAVDHAAN Works

SAVDHAAN operates through a layered system that detects risk signals, evaluates context, and intervenes with subtle behavioral nudges before harmful actions occur.

Risk Detection

Identifies suspicious patterns such as unknown calls, urgent payment requests, suspicious links, and unusual interactions.

Context Evaluation

Analyzes behavioral signals like urgency, unfamiliar contacts, and financial actions to determine risk level.

Safety Nudge

Introduces gentle prompts that encourage users to pause and reconsider before proceeding.

Escalation & Support

Offers additional verification options such as trusted contacts or delayed actions for high-risk scenarios.

Key Scenarios

SAVDHAAN supports users across common fraud situations by detecting risk signals and providing contextual nudges.

  1. Suspicious Call

Unknown caller requests urgent payment

SAVDHAAN detects risk signals

Gentle warning appears

User pauses and verifies

  1. Suspicious Link

User clicks unfamiliar link

SAVDHAAN flags suspicious domain

Safety nudge appears

User decides safely

  1. Payment Risk

User attempts high-risk payment

SAVDHAAN detects unusual behavior

Confirmation nudge

User reconsiders

  1. Guardian Escalation

User repeatedly ignores warnings

SAVDHAAN suggests trusted contact

Additional support provided

Final Outcome

SAVDHAAN functions as a real-time, device-level safety layer that detects contextual risk signals across calls, messages, links, and payments. Instead of blocking actions, the system introduces gentle nudges designed to slow decisions and prevent fraud while preserving user autonomy and privacy.

Suspicious Call Nudge

A long-distance riding layout designed for comfort and planning. The interface emphasizes fuel range, trip information, ETA, and navigation while keeping speed and alerts clearly visible.

Long Rides

Comfort & Range

Suspicious Link Warning

A terrain-focused layout designed for low-speed control and stability. The interface prioritizes traction information, incline indicators, and terrain-relevant data.

Rough Terrain

Adventorous

Payment Risk Alert

A contextual overlay that appears during active navigation. The interface highlights turn directions, distance, and route guidance while minimizing non-essential information.

High-speed Riding

Minimal Distractions

Performance Focus

Gentle Pause Prompt

A distraction-free layout triggered at higher speeds. The interface reduces visual complexity, showing only essential information such as speed, alerts, and navigation cues.

High-speed Riding

Minimal Distractions

Performance Focus

Escalation Suggestion

A priority-based notification screen that surfaces safety-critical information such as low fuel, engine warnings, or hazards. Alerts are designed to be glanceable and minimally intrusive.

High-speed Riding

Minimal Distractions

Performance Focus

Safety Settings

A temporary interface that appears when changing riding modes. The layout highlights available modes and confirms selection without disrupting riding focus.

High-speed Riding

Minimal Distractions

Performance Focus

Trust Explanation Screen

A minimal overlay for incoming calls or notifications. The interface provides essential information while ensuring minimal distraction.

High-speed Riding

Minimal Distractions

Performance Focus

Guardian Setup Screen

A minimal overlay for incoming calls or notifications. The interface provides essential information while ensuring minimal distraction.

High-speed Riding

Minimal Distractions

Performance Focus

Post-Fraud Support

A minimal overlay for incoming calls or notifications. The interface provides essential information while ensuring minimal distraction.

High-speed Riding

Minimal Distractions

Performance Focus

Learning Nudges

A minimal overlay for incoming calls or notifications. The interface provides essential information while ensuring minimal distraction.

High-speed Riding

Minimal Distractions

Performance Focus

Designing

For

Risk Contexts

Designing for Risk Contexts

Unlike traditional spam detection systems, fraud scenarios are dynamic and context-dependent. Users encounter risk across calls, messages, links, and payment interactions, each requiring different levels of intervention.


To better understand these situations, common fraud scenarios were broken down into key contexts where user behavior and risk levels vary.

Suspicious Calls

Characterized by urgency, authority, and emotional manipulation. Users are pressured to act quickly during live conversations.

Urgency Signals

Unknown Callers

Authority Claims

Immediate Payment Requests

Suspicious Links

Characterized by phishing messages and fake websites. Users often click unfamiliar links without verification.

Unknown Domains

Impersonation Messages

Fake Login Pages

Malicious Downloads

Payment Risk

Characterized by unusual or rushed payment requests. Users may proceed without verifying the recipient.

High Value Transfers

Unusual Recipients

First-Time Payments

Urgent Transactions

Repeated Risk Behavior

Characterized by users ignoring warnings or interacting with suspicious sources repeatedly.

Ignored Warnings

Repeated Suspicious Activity

Escalation Needed

Trusted Contact Intervention

Insight

Risk levels change depending on user context and behavior. A static warning system fails to address these dynamic situations effectively.

This led to the exploration of a context-aware safety layer that adapts intervention based on risk level and user behavior.

Risk-Based Intervention Strategy

Fraud scenarios vary in severity and urgency. A static warning system either becomes intrusive or ineffective. To address this, SAVDHAAN adapts its intervention based on risk level and user behavior.

Risk Levels

Low Risk: Awareness

Situations that may indicate potential risk but require minimal intervention.

Unknown calls

Unverified links

First-time interactions

Suspicious language patterns

Intervention

Soft notification

Subtle visual cue

Non-intrusive prompt

Medium Risk: Gentle Intervention

Situations with stronger fraud indicators.

Urgent request

Impersonation signals

Suspicious behavior

Repeated suspicious activity

Intervention

Modal warning

Pause suggestion

Verification prompt

̌High Risk: Escalation

Situations with high fraud probability.

Large payment attempt

Repeated warnings

Fraud pattern

Unusual behavior

Intervention

Strong alert

Delay option

Trusted contact suggestion

Additional confirmation

Addaptive Behaviour

SAVDHAAN adjusts intervention based on Call contexts, Message contexts, Payment contexts, Link interactions etc.

Adaptive Triggers

Call-Based Triggers

Unknown caller

Urgent tone

Payment request

Payment-Based Triggers

Large transaction

First-time recipient

Unusual behavior

Link-Based Triggers

Suspicious domain

Shortened links

Fake login pages

Behavioral Triggers

Ignored warnings

Repeated risk behavior

Rapid decision patterns

Trust & Privacy Design

Fraud prevention requires monitoring user interactions, making trust and privacy critical. SAVDHAAN is designed with a privacy-first approach that minimizes intrusion while maintaining effective protection.

Trust & Privacy Design

On-device Detection

Processing happens locally to preserve privacy

User Control

Users choose protection level

Transparent Nudges

Clear explanation for alerts

Non-Intrusive Monitoring

Only risk-based triggers

Behavioral Nudge Design

Instead of blocking actions, SAVDHAAN introduces subtle behavioral nudges that encourage users to pause and reconsider.

Soft Nudges

Primary controls are placed on the handlebar for quick and safe interaction.

Pause Prompts

Haptic feedback provides non-visual confirmation for rider interactions.

Verification Nudges

Controls adapt based on riding conditions.

Escalation Nudges

Controls adapt based on riding conditions.

Moodboard

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Visual Identity

JetBrains Mono

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Secondary Typeface







Manrope

Manrope is used as the primary text typeface for its open letterforms, balanced geometry, and calm visual tone that support effortless reading with minimal cognitive load.

JetBrains Mono is used for numerical information, chosen for its fixed-width structure, clear digit differentiation, and high legibility in motion, ensuring critical values such as speed, RPM, and system data are instantly readable under dynamic riding conditions.

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Regular


Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

Thin

Regular

Medium

Bold

Medium Italic

2

2

2

2

2

FEBF05

000000

2F2F2F

FF0000

9F9F9F

FEEDB9

The yellow-amber on black palette was chosen for its high WCAG-compliant contrast (~13:1), ensuring strong glanceability across dust, haze, rain spray, glare, and night riding, while reducing cognitive load. Fog-resilient hue improves readability in low-visibility conditions, supports color-blind accessibility through shape redundancy, and establishes a clear alert hierarchy with amber for mid-level warnings and red for critical states.

Design Process

Designing a next-generation instrument cluster required balancing glanceability, adaptability, and minimal cognitive load. The process involved iterative exploration of layout structures, information hierarchy, and contextual behavior.

Early Explorations

The process began by exploring how riders consume information while riding. Initial explorations focused on identifying the most critical data points and experimenting with layout variations that emphasized speed, navigation, and alerts.

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Future-Facing Opportunities

SAVDHAAN can evolve into a broader digital safety ecosystem with additional capabilities.

OS-Level Integration

Native phone-level protection

AI-Enhanced Detection

Improved pattern recognition

Community Fraud Signals

Shared fraud database

Smart Guardian Network

Family protection layer

Reflection

Designing a next-generation instrument cluster required balancing performance, safety, and adaptability within a constrained visual space. Unlike traditional UI projects, this challenge involved designing for high-speed environments where attention is limited and decisions must be made quickly.


One of the key learnings from this project was the importance of glanceability and information hierarchy. Early explorations revealed that visually dynamic layouts often reduced readability, leading to a shift toward simpler and more stable structures. Prioritizing speed, minimizing distractions, and positioning secondary information in peripheral areas became central to the design approach. Another important insight was the role of context-aware interfaces. Instead of designing static layouts, the system evolved into an adaptive interface that responds to riding conditions such as speed, navigation, and riding modes. This approach helped reduce cognitive load and improve rider awareness. Designing for eyes-free interaction also shaped many decisions. The introduction of handlebar controls, haptic feedback, and minimal interaction patterns ensured that riders could interact safely without diverting attention from the road.


This project also highlighted the importance of balancing visual appeal with functional clarity. While performance-inspired visuals added character, maintaining readability remained the primary focus throughout the process.

Overall, this project strengthened my understanding of designing for real-world constraints, emphasizing safety, clarity, and adaptability in high-speed environments.